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EVENTS MANAGEMENTConcord El Salam, Heliopolis, Cairo

TATA Motors – Soft Launching Event

Executed the soft launch event of Tata Motors in Egypt at Concord El Salam Hotel, Heliopolis—overseeing concept development, logistical planning, venue setup, p

Case Study Description

Executed the soft launch event of Tata Motors in Egypt at Concord El Salam Hotel, Heliopolis—overseeing concept development, logistical planning, venue setup, program flow, branding, production of all promotional materials, and full photographic/video documentation.

Project Scope & Deliverables

  • Strategic planning and full event execution
  • Design and printing of all promotional materials
  • Venue branding and on-ground logistics
  • Professional photography and documentation of key moments