Creative Concept
A lot of the niche target audience mixes between the importance of workouts while neglecting the nutrition plan. Mash offered a 3-month package with a discount including both workout and nutrition plans—built around the core message: working out alone is not enough.
Production Credits
- DOP / Video Editor: Ahmed Reda El-Baz
- Content Creator: Mohamed Amged
- Campaign Photographers: Mohamed Adel (Gazara) / Omar Nour Eldin
Project Visuals
